Strategy

Advocacy Strategy Development and Training

 
Connect Public Affairs uses dynamic and robust research and intelligence methods to find the right information and intelligence you need to help you make effective decisions. We can then determine the best course of action and plan the appropriate actions. The combination of competitive intelligence and an in-depth knowledge of the workings of government come together to create a compelling advocacy strategy for your organization.

We share our vast experience in providing training in communications and advocacy to a wide range of clients in both the for-profit and not-for-profit environments. This training will provide your organization with the necessary tools and tactics to effectively communicate and collaborate with stakeholder groups.

Communications Strategy

 
A good communications strategy is a must in today’s world of overwhelming information overload. There is so much noise and “messaging” out there that you need to ensure that what your organization wants to say gets through to the communities that care about your issues and motivates them to take the desired action.

There are many components to an effective communications strategy from ensuring you have the right audience to establishing the most appropriate medium to developing authentic messaging to distributing your message at the most opportune time.

Connect Public Affairs uses the principles of Research, Intelligence, Strategy to help you develop a comprehensive communications strategy and not just “key messages” or “sound bites”.

Stakeholder Relationship Management

 
As decision-making becomes increasingly complex, working and collaborating with stakeholders has never been more important. Stakeholders can provide valuable insights and experiences to complement an organization’s knowledge. Engaging them leads to more collaborative relationships and, ultimately, more sustainable decisions.

Connect Public Affairs’ insight into a government’s processes, policy development, and regulations, or the expectations of a critical stakeholder group, can mean the difference between a project’s approval or rejection, and can have a significant impact on operations.